I’ve decided to take another look at Hugo as a blogging tool and thought I’d look for a better way to host images (previously I was hotlinking to imgur…).
It turns out you can easily host static files using Hugo. Remember, always RTFM.
“By default, the static/ directory in the site project is used for all static files (e.g. stylesheets, JavaScript, images). The static files are served on the site root path (eg. if you have the file static/image.png you can access it using http://{server-url}/image.png, to include it in a document you can use  ).”